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NZTA and advertising agency Clemenger BBDO from New Zealand have released a shocking video spot.

The spot raises awareness about driving and encourages to slow down. Because there are other drivers, who might hit the road irresponsibly – therefore, you should be extra cautious. In this staggering video we can see two men talking in the frozen time frame, just before the accident. What would you say? The video has become a hit and was viewed almost 2.5 million times on YouTube.

Watch the video and tell us what do you think about it.